One common mistake dentists make is not having a website. Without a presence online, your practice is losing business. Period. Patients looking for a dentist are likely going to use a quick Internet search. If you’re not online, they won’t see you. More than 71% of Americans use the Internet and 80% of them look for medical and dental information online. Are you using the Internet to capture their business?
A website can benefit your practice in several ways:
- Attract new patients
- Give your practice a modern image
- Present an interactive map with contact information
- Inform patients about your services
- Promote new services and technology
- Provide online forms for easy at home access
- Provide postoperative instructions
- Display your before-and-after gallery
- Provide financing options and dental insurance information
- Present your speaking or training engagements
- Display news and press about your practice
- Promote articles you’ve written and your credentials
- Provide a place for referred patients to find you